HISTORY

A great journey started in 1973

THE EIGHTIES. FREEDOM OF STYLE.

Getting used to being first, in 1980 arena introduced Flyback®. Flyback was the world’s first competition swimsuit designed with thin straps to create larger shoulder openings and an exposed back in order to give athletes complete upper body range of motion. To this day, many swimmers and divers still prefer the freedom of movement provided by the Flyback style so the popular swimsuit design has been updated and is featured in our current collection.

At the 1988 Seoul Olympics, the newest arena Elite Team member Matt Biondi became the 2nd swimmer to win 7 medals in one Olympiad. Close to matching Spitz’s record, 5 of Biondi’s 7 medals were Gold and 4 of those were won with world record times. The first man to swim the 100m Free in under 49 seconds, Biondi can also be referred to as a 3-Time Olympian, 11-Time Olympic Medalist, 6-Time World Champion, 24-Time U.S. National Champion and World Record Holder. He is now a member of the U.S. Olympic Hall of Fame and the International Swimming Hall of Fame.

At the beginning of the 90’s arena was ready to launch another technological breakthrough: AquaRacer®. AquaRacer was designed to make swimmers glide through the water because of its extra smooth finish and outstanding fit with maximum freedom of movement.